Evaluation Question 3

what kind of media institution might distribute you media product and why ?

What’s a film distributer?

A film distributer gets a film into the cinemas, onto DVDs/ blurays and onto film rental companies and iTunes.  These companies are also responsible for planning when and where it is shown on TV.

Our film would properly need a large film distributer due to our high interest genre of film, So it would need to be made widely available. Our film is similar to largely popular and largely distributed films, such as “Sherlock Holmes”, “Shooter”, “The Wire” and “The Fugitive”.

I think our product would benefit from a large distributer such as LION GATE because we have a high number target audience and they are a well-known company. They would be a good distributer to have because they would be interested in our media product because it is similar to some stuff they have distributed in the past, such as “Savior” (a war film about the Bosnian war) and “Monument Ave” (a film about criminals).

There are several example of small budget films that become successes such as “Blair witch project” made in 1999, its budget was $35,000 but grossed around $248,300,000 worldwide. Because of its genre (horror) being filmed on a low cost camera gave a sense of realism. As well as saw from 2003 which budgeted $1,200,000, which is a lot but grossed $103,000,000 and has gone on to produce 6 sequels. 

I would expect our film to go a multiplex because our film is a thrilling murder mystery, which is a popular genre amongst the masses as we saw on the UK Film council’s website. I feel that we have a mainstream audience for our film because we have based on genre of film which is most second most popular genre according to the UK film council as seen on this screen shot.

For the marketing of this film I would advertise it on YouTube and Television, where it can be seen by a large number of people, especially older people who are our target audience. So advertising on “alibi” (a murder mystery channel) would be a intelligent thing to do to maximise our audience.